Fortrea, Advarra and Veeva form partnership to reduce trial burdens

The partnership aims to deliver an integrated patient- and site-centric solution provoding a smooth and effective clinical trial experience.

Fortrea says that because the industry is constantly faced with complex challenges, it wanted to establish an alliance of industry partners, starting with the founding members – Veeva and Advarra, to tackle these challenges head-on.  

The alliance agrees that many sites are burdened by administrative operations that have multiple, complex technologies with limited interoperability. This, they say, impacts their ability to focus on what matters most—the patients—and being able to improve their recruitment and experience participating in clinical studies.

Pain points of sites and patients

“We heard from our site advisory board that the multitude of technologies used on a study is one of their greatest challenges,” said Fortrea chief operating officer and president of clinical services, Mark Morais.

“Working with industry-leading partners and founding members, Veeva and Advarra, we’re taking action to remove complexities so we can address the pain points of sites and patients and make a difference. We are leveraging our unique vantage point in the industry that enables us to layer our expertise over the tech and data ecosystems from best-in-class partners—adding to our alliance as we go—to dramatically simplify the experience for patients, sites, and sponsors.”

For sites, the partnership says it is set to deliver a cloud-based, simplified sign-on experience for Fortrea-run studies, access to study technologies through a single dashboard, and a unified environment with a single repository for study documents and records.

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