Dodge Trademark Hints At A New Outlaw Charger In Town

If there’s one thing you can rely on in the auto industry, it’s that Stellantis brands will do special editions. We see it across pretty much all the US-focused Stellantis group, but Ram and especially Dodge love to pummel the market with special trims that give buyers something just a little bit different from standard.

The latest one looks to be coming from Dodge, and it will probably be applied to the new Charger. A new report has dug up a trademark filing for what could be a future trim called Outlaw. It’s a catchy name that might be one of Dodge’s best branding efforts yet, if it means what we think. It might even be good enough for a Smokey and the Bandit reboot.

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Dodge, or at least its corporate parent, has filed applications with the US Patent and Trademark Office for the names Outlaw and Charger Outlaw. MoparInsiders dug up the filings, and has linked them with some other reports from a few months back.

When Dodge opened up its order books to dealers earlier this year, the same site found two interesting Charger trim levels. GT, which is a typical Dodge grade, and Outlaw, which was definitely a new one. At the time, it reported that sources linked the new grades to Dodge’s upcoming twin-turbo Hurricane inline-six.

This is where the Outlaw name could really be interesting. Because Dodge calls that I6 the Sixpack … is that close to six-shooter? It is. Who carries a six-shooter? An Outlaw.

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And it may eventually get an engine that rhymes with ‘elephant.”

Well, the sheriff or marshal might carry one too, but the company that brought you the Hellcat, the Demon, and the Jailbreak special edition isn’t exactly thinking about neat-o models for the law enforcement community. They will have to stick with plain ol’ Charger Pursuit vehicles, which will likely return with the new-generation Charger at some point.

Outlaw With A 550-Horse Sixshooter

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Dodge

What could the Charger Outlaw bring to the table? If Dodge is planning it for the Sixpack version, the Outlaw name would probably be reserved for the High Output six-cylinder. That take on the twin-turbo 3.0-liter engine makes 550 horsepower and 521 pound-feet of torque. It’s significantly more power than the previous Charger Scat Pack managed from its 6.4-liter Hemi V8, where its 485 horses suddenly feels inadequate. Combine that power with Dodge’s new standard all-wheel-drive system, and you have a car that might have a chance next to the original Hellcat on a drag strip. At least for the first eighth mile, anyway.

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Does any automaker love its history more than Dodge?

After the disastrous launch of the electric Charger Daytona coupe, Dodge needs to nail the gas variants of the new model. It knows that, and it is no-doubt burning the midnight tires to try and get everything perfect. Outlaw seems like a name that’s just about perfect for the customer who wanted a previous-generation special-edition Charger but couldn’t quite make it happen.

The other scenario, especially now that the Hemi has returned to Ram, is a new V8 Charger. Considering how Dodge was moving away from the Hemi, bringing it back with an Outlaw designation could be rather fitting. It could even be enough to woo last-generation Jailbreak Charger owners back into the showroom.

Trademark filings do not guarantee the use of such nomenclature in future vehicles and are often used exclusively as a means of protecting intellectual property. Such a filing cannot be construed as confirmation of a production-bound application.

Source: Mopar Insiders, US Patent & Trademark Office

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