Why This Rare Fifth-Gen Supra Is Special

Some cars have a certain aura that creates their own fan club. Even the name, Supra, gets the heart racing. The original went on sale in the late 1970s, named Toyota Celica Supra. It was a luxury rear-wheel-drive sports car featuring a 2.6-liter inline-six with just 110 horsepower. The real magic began in 1986 when the Mk3 Toyota Supra dropped the Celica name and gained a 3.0-liter engine.



Available Models

Toyota

Toyota is a Japanese automaker founded in 1937 that has developed a reputation for reliability across a multitude of segments, from sports cars and family sedans to pickup trucks and off-roaders. Famous models from the brand include the Hilux, Land Cruiser, Camry, Crown, and Corolla, the latter being the world’s best-selling vehicle nameplate, with more than 50 million Corolla-badged vehicles being sold since it was first introduced. Toyota typically competes in the mainstream market, but is also famous for launching Lexus as a luxury sub-brand to take on Mercedes-Benz.

Founded
August 28, 1937

Founder
Kiichiro Toyoda

Headquarters
Aichi, Japan

Owned By
Publicly Traded

Current CEO
Koji Sato

Fast-forward to 1993 and the iconic A80 Supra Mk4 was born. With up to 320 hp, it earned a starring role in The Fast and The Furious movie. Sadly, the Supra was laid to rest in 1998 and JDM fans around the globe mourned. Fortunately, the 2020 Toyota GR Supra 3.0 Premium Launch Edition arrived in 2019, announcing the Mk5 model and reviving the Supra nameplate.

This article provides a comprehensive model overview of the 2020 Toyota Supra 3.0 Launch Edition. CarBuzz sourced information from Toyota. Any other sources are listed at the end of this article.

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A Brief History Of The Mk5 Toyota Supra

After a 20-year hiatus, the fifth-generation Toyota Supra made a remarkable return in 2020. The Mk5 Supra’s resurrection wasn’t just a comeback—it was a love letter to automotive enthusiasm. To make this JDM dream a reality, Toyota joined forces with BMW. This controversial partnership ruffled a few feathers, sparking a heated debate that continues even now. However, Toyota’s president, Akio Toyoda—a master driver with gasoline running through his veins—personally oversaw the project, making sure it was still a Supra at heart.


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2020 Toyota Supra Mk5 Arrives With Launch Edition

Key Features Of The Launch Edition

  • Red mirror caps
  • Only available in three colors: Absolute Zero White, Nocturnal Black, Renaissance Red
  • Leather interior with carbon fiber inserts
  • Badge showing production number with Akio Toyoda’s signature

The Launch Edition was a masterpiece of automotive seduction. We’ve seen many automakers use this trick to generate hype over a new model, and give fans a limited edition version of a mass-market vehicle. Polestar did this recently with the new Polestar 3. The cars were finished in Snow, Thunder and Magnesium paint, with customers also receiving a gift bag to mark the occasion. Audi enjoys making launch editions, too.


Wrapped in an intoxicating design, the 2020 Toyota Supra Launch Edition featured a scrumptious red leather interior (Renaissance Red models wear black leather to avoid being overbearing) that practically begged to be touched. Carbon fiber accents whispered of high-performance pedigree, while the numbered production badge transformed each vehicle into a collectible piece of automotive art. A graphic of Mr. Toyoda’s signature sits below the badge as the finishing touch. The first 1,500 Supras sold were Launch Editions, all based on the 3.0 Premium model.

Mk5 Toyota GR Supra Exterior


While other manufacturers seem locked in a battle to create the most razor-sharp edges, Toyota embraced the Supra’s heritage of smooth, sensual curves. From its provocative front nose to its sculptured rear haunches, every inch of the Mk5’s body tells a story of continuous motion. A distinctive “double-bubble” roof, a nod to classic race cars, flows seamlessly into the ducktail rear spoiler, creating a silhouette that’s both familiar and fresh, and makes the car look fast even standing still.

Like other 2020 Supra 3.0 models, the Launch Edition gets 19-inch forged alloy wheels, heated and power-folding mirrors, an active exhaust with brushed stainless steel tips, and six-lens LED headlights.

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Mk5 Toyota GR Supra Interior


The launch edition Supra was based on the 3.0 Premium model, but there was another grade available following this. The Premium gained upgraded features, such as a larger 8.8-inch touchscreen display with navigation and wireless Apple CarPlay. It also got a 12-speaker JBL audio system, a Qi wireless phone charging pad, heated seats, plus a color head-up display.

Regardless of trim level, every Mk5 Supra benefits from a plethora of smart technology. Standard features include keyless entry, rain-sensing wipers, a reversing camera, and a garage door opener. All models also get automatic high beam assist, pre-collision with pedestrian detection, and lane departure warning. An optional driver assistance package would add parking sensors, blind spot monitoring, rear cross traffic alert, plus full-speed radar cruise control.

Powertrain And Performance: Lusty Six-Cylinder Power

2020 Toyota Supra 3.0 launch edition engine
Toyota


This Japanese icon speaks with a distinct German accent. The Supra’s power plant, BMW’s intoxicating B58 engine found in the BMW Z4, is a masterpiece of modern engineering: a 3.0-liter twin-scroll turbocharged inline-six. As mentioned earlier, purists kicked up a fuss about this, believing the Supra should not be infected by foreign parts, but it’s not all bad. Paired with the legendary ZF eight-speed automatic transmission—a unit so razor-sharp and intuitive it makes you forget about manual gearboxes—this powertrain is exhilarating.

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The 2020 Mk5 Supra sprints to 60 mph from a standstill in just 4.1 seconds when launched. On top of that, it’s near 50/50 weight distribution and the rear-wheel-drive setup makes it the ultimate drift car as it slides through bends. Interestingly, the Z4 had more power, despite using the same engine. When we asked Toyota chief engineer, Tetsuya Tada, why this was, during our first drive review of the 2020 GR Supra, we were surprised to hear that a more powerful Supra didn’t improve lap times. However, the following model year got a power boost to 382 hp, which cut the 0-60 time down to 3.9 seconds (with the automatic transmission). Since then, an underappreciated four-pot Supra was added to the range, as was a manual transmission.


2020 Toyota Supra Mk5 Performance Specifications

Engine

3.0-liter six-cylinder turbo

Horsepower

335 hp @ 5,000-6,000 RPM

Torque

365 lb-ft @ 1,600-4,500 RPM

Transmission

ZF 8-Speed Automatic

Fuel Economy

24/31/26 mpg city/highway/combined

0-60 MPH

4.1 Seconds

Top Speed

155 mph

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Is the Toyota Supra Mk5 a good sports car or is it just a cheap BMW knockoff?

Since they were designed and developed together, the Toyota GR Supra and BMW Z4 share a platform, mechanicals, and an engine – and both are two-seater sports cars – but there are some key differences: The BMW Z4 is a drop-top roadster while the Supra is a coupe – and the former also costs a lot more than the Supra does. Why would you buy the Supra instead of the Z4?

Toyota Supra Launch Edition Pricing

When new, the 2020 Toyota Supra 3.0 Premium Launch Edition cost $55,250. It seemed pricey, but remember it was an icon revived. And worth it. Usually, special edition or collector cars hold their value extremely well, and that’s the case here. Previous auctions on Bring A Trailer show these Supra models being sold for as much as $57,500. The highest price was for an immaculate example with only 21 miles on the clock; the average selling price was $49,604.


Almost $50,000 for a going-on five-year-old sports car seems steep, but a brand new Supra 3.0, without the number badge or President’s signature, costs $56,250. That said, the new model has more power and is faster. Choosing between a used Launch Edition or a more powerful 2025 Toyota GR Supra will ultimately come down to whether having one of the first 1,500 Mk5 Toyota Supra’s is significant or not.

Trim Level

Price

2020 Launch edition (when new)

$55,250

Used Launch Edition Price (avg)

$49,604

2025 Toyota GR Supra 3.0 Premium (automatic)

$59,400

Other GR Supra Special Editions

The launch edition isn’t the only special Toyota GR Supra from the fifth generation. There have been several throughout the years, but the ones below are probably the most notable.


2024 Toyota GR Supra GT4 100th Edition Tribute

Toyota GR Supra GT4 100th Edition Tribute
Toyota Europe

The GR Supra GT4 100th Edition was revealed in 2023 and limited to 100 units for Europe. Available in a striking Plasma Orange color, it was designed to celebrate Toyota reaching the 100-unit production milestone of the GR Supra GT4 race car. Black alloy wheels, a carbon fiber dashboard insert, and matte block alloy wheels were added to this special Supra to make it stand out.

2022 Toyota Supra A91-CF Edition


The A91-CF edition Toyota Supra basically adds a body kit, but it was limited to 600 units, making it a rare sports car that costs Porsche 718 Cayman money. A functional carbon fiber body kit widens that stance and adds downforce for better handling at high speed. Special edition 19-inch matte-black wheels and red calipers catch the eye outside, while a distinct red and black Alcantara and leather interior stuns inside. All units of this Supra were limited for sale in North America.

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2023 Toyota GR Supra A91-MT Edition: Mk5 Supra Finally Realizes Full Potential

With a manual transmission, the Toyota GR Supra is enthusiast catnip, especially in limited-edition A91-MT spec.

2024 Toyota Supra A91 Anniversary Edition


A black and orange Mk5 Toyota Supra was designed for its 45th anniversary. It pays tribute to the mk4 supra, resembling the one seen in the first The Fast and The Furious movie. Again, this is a limited production with just 900 Toyota GR Supra 45th Anniversary Editions for the US market. Aggressively styled with a huge, manually adjustable wing spoiler, matte-black wheels, black GR brake calipers, and black stripe along the side of the car with Supra logo cutout, it looks the part. Enthusiasts will be glad to hear this is available with an eight-speed auto or six-speed manual.

Sources:
Toyota
,
BMW
,
Polestar
,
Bring A Trailer

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